Visual design

Definitions

The process of using typography, color, imagery, and layout to create a cohesive and aesthetically pleasing interface or product.

A field of design focused on the strategic arrangement of visual elements to communicate information and enhance user experience.

Examples

The visual design of the website was updated to improve user engagement and readability.

She pursued a career in visual design because she has a passion for combining aesthetics with functionality.

Synonyms

Graphic design UI design Visual communication Aesthetic design Layout design

Antonyms

Functional engineering Abstract conceptualization Non-visual implementation Content-only structure