network marketing

Definitions

A business model that relies on a network of distributors to sell products or services, often involving the recruitment of new members to earn commissions.

A marketing strategy in which participants are compensated for both their own sales and the sales generated by the people they recruit into the business.

Examples

She decided to join a network marketing company to earn extra income while working from home.

Many people are skeptical of network marketing because of its focus on recruiting new members rather than just selling products.

Synonyms

Multi-level marketing MLM Direct selling Referral marketing Network sales Affiliate marketing Relationship marketing

Antonyms

Traditional retail Fixed-salary employment Direct-to-consumer sales Corporate sales Standard business model Single-level marketing