persuasion

Definitions

The action or process of convincing someone to do or believe something.

A particular religious or political belief or set of beliefs.

The power or ability to influence someone's thoughts or actions.

Examples

She used her powers of persuasion to convince the committee to approve the new project.

The politician relied on subtle persuasion rather than aggressive tactics to win over the undecided voters.

Synonyms

conviction influence inducement coaxing sway enticement argument

Antonyms

dissuasion deterrence discouragement compulsion force coercion inhibition